We Help Agencies Work Less &
Grow More
We don’t compete with you—we help you win. Expert support, white-label delivery, and systems built for growth.
More About Us
OUR STORY
BadBetter was born from a simple realization: most agencies struggle with SEO not because it's inherently difficult, but because they're trying to figure it out alone.
Tyler Krause founded BadBetter after successfully building, scaling, and exiting a 10-year digital agency. During that journey, he experienced every challenge agency owners face today—from fumbling through SEO proposals to watching talented teams struggle with inconsistent results. He knows what it feels like to lose sleep over tight margins and client retention.
After his successful exit, Tyler didn't retire. Instead, he launched Lawn Marketing Edge, a niche-specific marketing agency that he actively runs today. This means BadBetter isn't built on outdated theory—it's grounded in current, real-world experience.
300+ SEO Campaigns Delivered
15+ Years In Agency Growth
90 Days To Transform Your SEO
What We Stand For
We're agency owners helping agency owners. We understand the unique pressures you face because we live them every day. We know what it's like to balance client demands, team growth, and profitability while trying to build something meaningful.
We believe in collaboration, not competition. We sign non-compete agreements with all agency partners because your success is our success. We're not here to steal your clients or build a competing agency—we're here to help you grow yours.
We focus on clarity and confidence. SEO doesn't have to be a black box. With the right systems, processes, and support, you can sell it confidently, deliver it consistently, and scale it profitably.
Our Mission
To help agency owners transform their most challenging service into their most profitable one. We do this through modular consulting, white-label support, and strategic guidance that's designed to scale with your business.
Our Commitment
We work with a limited number of agencies at any given time because we believe in deep partnerships over broad reach. When you work with BadBetter, you're not just another client—you're a partner in building something better.
Let's Build Something Better!
You didn't build an agency to stay small. Stop duct-taping SEO solutions together and start scaling with confidence. We're the SEO partner you wish you had five years ago.
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